Empowering PH MSMEs: Unlocking biz opportunities in EU market

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A series of events will be conducted next week to help micro, small and medium enterprises (MSMEs) unlock business opportunities and successfully trade in the European Union (EU) market, which represents $11 billion worth of unrealized export potential for the Philippines.

The the Department of Trade and Industry (DTI) in partnership with the EU Delegation to the Philippines and the International Trade Center are organizing the 3rd EU-Philippines Partnership Conference on Dec. 4 at the Conrad Hotel in Manila, as part of the 2024 Philippines National Exporters’ Week (NEW).

Organized within the framework of the EU-funded ARISE Plus Philippines project, four sessions at the conference will delve into the market opportunities and challenges, solutions for export success, policies for sustainable export development, and the European Green Deal.

These also include the latest trends of relevance to the sectors and industries of interest to the Philippines, the trade regulatory landscape, market access requirements, and consumer preferences.

The second session will present solutions –market research and analytical tools to training offerings– developed under ARISE Plus Philippines and by partners to empower Philippine exporters.

The other session will discuss policies as they relate to exports and how the same can be leveraged to support Philippines’ trade competitiveness objectives.

As the EU Green Deal reshapes the global trade landscape, the discussion will dive into how businesses are operating the necessary shift to comply with new sustainability requirements, to maintain and increase their competitiveness in the EU market and globally.

This year’s 3rd EU-Philippines Partnership Conference is part of Usapang Exports which will be conducted to kick off the NEW on Dec. 2 to 6.

On Dec. 6, a pair of masterclasses will feature EU market access for local food businesses, and EU deforestation regulation. These will feature Nelli Hajdu and Michaela Summerer from the ITC as resource persons.

Anchored on “Sustainability: Shaping the Future of Philippine Exports”, the NEW 2024 seeks to contribute to a goal to transform the country to be Southeast Asia’s hub for smart and sustainable manufacturing and services.

The Export Enablers Exhibit, a flagship activity, recognizes the invaluable role of key export enablers in supporting the development and growth of Philippine exports.

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